Strategists at Work
Strategic Management: Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role. Key benefits: • Provides a comprehensive range of templates that have been road-tested with over 400 senior managers • Includes extensive case material and interviews • Lecture slides, tutorials, and multiple choice questions available on the companion website
- ISBN 13 : 1137035455
- ISBN 10 : 9781137035455
- Judul : Strategic Management
- Sub Judul : Strategists at Work
- Pengarang : Robert MacIntosh, Donald Maclean,
- Kategori : Business & Economics
- Penerbit : Palgrave Macmillan
- Bahasa : en
- Tahun : 2014
- Halaman : 240
- Halaman : 240
- Google Book : http://books.google.co.id/books?id=__ccBQAAQBAJ&dq=intitle:Strategic+Management&hl=&source=gbs_api
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