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Rural Tourism and Sustainable Business

This book provides the latest conceptual thinking on, and case study exemplification of, rural tourism and sustainable business development from Europe, North America, Australasia, the Middle East and Japan in 19 concise, manageable chapters. The book is organised into distinct yet interrelated sections, and benefits from strong editorial input in terms of context setting and summary chapters. Rural Tourism and Sustainable Business represents a high quality text integrating the latest thinking on the evolving strategic roles of rural tourism and its role in sustainable business development. It provides readily accessible material drawn from a range of environmental and cultural contexts and draws attention to the nature and interrelationships between local and global issues in rural tourism and development.

Reflexion autour d'un ensemble regional entre Poitou et Limousin. In P. Violier (
ed.) L'Espace Local et les Acteurs du Tourisme (pp. 33–39). Rennes: Presses
Universitaires de Rennes. Blanco Herranz, F. (1996) Fundamentos de la política
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Strategic Management for Tourism Communities

Bridging the Gaps

Tourism, with its wide-ranging impact, needs to be managed effectively – but how? This book advocates taking a business approach to tourism that encourages greater collaboration between stakeholders in the practical assessment of tourism options. The approach places key business management functions and stakeholders at the forefront of tourism initiatives. The business management functions of planning, organising, leadership and control are the filters through which tourism opportunities are viewed, while the stakeholder groups of customers, residents, industry and government set the agenda for appropriate tourism development. Tourist destinations must engage in realistic assessments of their abilities to meet the needs and expectations of tourism stakeholders and then act on these assessments so their goals and objectives can be achieved. A new model for bridging stakeholder gaps is presented as a template for how communities can understand and make the most of their tourism resources. The Bridging Tourism Gaps Model is a practical tool to help destinations focus on the important factors in developing and maintaining tourism as a beneficial and vital part of their communities. This book builds on the success of Tourism: A Community Approach and the subsequent tourism planning experiences of both authors to advance strategic planning in tourism.

Part of her proposed three-pronged model for such education and training is 'the
development of entrepreneurship or the initiative to work for oneself' (author's
emphasis – Echtner, 1995:121). In addition, she maintains education should
focus on professional management education and vocational skills. Such a
model for education and training can prepare more people for the realities of
entrepreneurship, and would be beneficial even if it convinced students such risk
taking and hard ...